LOS ANGELES, Tues., Jan. 25, 2011 – Rancho® has announced the release of Rancho Loaded QuickLIFT™ technology, a new suspension option that allows owners of trucks and SUVs to upgrade their tire and wheel packages without investing in a more expensive suspension system.

The new Rancho Loaded QuickLIFT unit includes the application-matched and installed coil spring and upper mounting plate, simplifying installation and improving performance while providing an opportunity to level and lift the truck or SUV up to 1- to 2.5-in.

“The new Loaded QuickLIFT is completely assembled straight out of the box, making it even easier for do-it-yourselfers to install,” said Joe Pase, general manager, Rancho. An engineering leader in the off-road suspension marketplace, Rancho products are manufactured and marketed by Tenneco Inc. (NYSE:TEN) and headquartered in Long Beach, Calif.

The new Loaded QuickLIFT is based largely on the brand’s original QuickLIFT units that earned the 2006 Specialty Equipment Market Association (SEMA) award for best new off-road product. Fully compatible with the SEMA-award winning Rancho MyRIDE™ Wireless Controller, Rancho Loaded QuickLIFT units can be wirelessly controlled from the cab.

The MyRIDE Wireless Controller provides one-touch wireless damping control of QuickLIFT units. The Wireless Controller includes a variety of one-touch presets, including Highway, Sport, Tow/Haul, Off-Road, and a driver-determined MyRide, which allows the owner to set his own preferred ride setting and save it for future use.

To learn more about the Rancho Loaded QuickLIFT technology and other Rancho suspension innovations, please visit your preferred Rancho retailer, visit www.GoRancho.com or write to: Rancho Suspension, 6925 Atlantic Ave., Long Beach, CA 90805. To locate your nearest Rancho authorized dealer, please use the “Dealer Locator” at www.GoRancho.com to generate a list of online and local retailer stores in your selected region.

Tenneco is a $4.6 billion global manufacturing company with headquarters in Lake Forest, Illinois and approximately 21,000 employees worldwide. Tenneco is one of the world’s largest designers, manufacturers and marketers of emission control and ride control products and systems for the automotive original equipment market and the aftermarket. Tenneco markets its products principally under the Monroe®, Walker®, Rancho®, DynoMax®, Thrush®, Gillet™ and Clevite® Elastomer brand names.